Turn your IP into a Profitable & Sustainable Certification or Licensing Model

Ready, Set Certify Program w/Tina Forsyth

Next Cohort Starts September 5th... just SIX spots available

I’m SO excited that you’re called to find out more about Ready, Set, Certify!  Here’s the scoop...

In Ready, Set, Certify we will work together to take your certification from concept to ‘ready to sell’ in 60 days.

With your Certification program in place you can quickly add another $20K - $40K/month to your bottom line…

And you set the stage for exponential recurring revenue - that goes up year after year - through things like annual renewals, royalties, mentorship and more. 

Creating a Certification or Licensing program is one of the best ways to leverage the Intellectual Property (IP) you’ve already created in your business - your hard-earned knowledge and expertise.

People are HUNGRY for trusted models that they can use to fast-track their success. Instead of having to come up with their own stuff and create it all from scratch, they are craving a proven process that they can implement NOW so they don’t have to keep messing around (this is especially true in today’s economic climate where so many are looking to start/expand their business!)

When you package your Intellectual Property into a Certification program that allows your clients to create quick, measurable success, it opens the door for ongoing growth on both sides - for you and your clients!

You also get to charge premium prices - usually 3-4x more than you would for a ‘regular’ training program or other services - because you are giving them a proven model for success. By allowing them to follow directly in your footsteps you are saving them months (maybe even years) of having to figure it all out on their own.

This is also the reason why Certification programs are an 'easy sell’ compared to other programs. You will be delighted to find how much easier it is to sell a plug-and-play model that essentially guarantees their success, compared to selling training and/or coaching programs that have SO much competition these days.

Once established, your Certification program can be highly automated, requiring minimal time & effort on your part to deliver… a true work-less & make-more model!

The Certification & Licensing model has been the backbone of my business success for over 16 years now. First with the creation of my Certified Online Business Manager® Training in 2009, which has successfully launched the businesses of hundreds of OBMs. And now, with my Licensed Certified OBM Trainers, who sell the training directly to their clients and send me royalties with each sale.

Not only have these programs brought millions of dollars of revenue to my company over the years - and created 10X that for all those who have become certified! - they’ve allowed me to create a long-term, recurring income stream that requires just a few hours of my time each month to maintain.

Oooo yea baby! Pretty dreamy yes?

As much as I love Certification programs, I want you to be aware… they need to be set up correctly from day one or you might get yourself in trouble.

This is NOT like other business models where you can just ‘make it up as you go’ or dip a toe in the water and see what happens - your IP and reputation are at stake!

If you are not purposeful with how you design and offer your Certification from day one, you can end up making a giant mess of things. (I’ve seen people essentially lose their IP over poorly run programs... with no recourse and no way to get it back, yipes!)

Before you make your first sale, we want to consider all aspects of your Certification program, including:

  • WHAT to include - and NOT include - in your certification. What aspects of your IP are you going to be giving them and what are they allowed to do with it?
  • WHO is your ideal student and why would they want to be certified by you? There are 3 key elements to a successful Certification offer (if you don’t include these, it will be a tough sell!)
  • The RISKS of Certification – what to know and how to protect yourself (if you aren’t careful you could end up with a big ‘ole mess on your hands…)
  • The DIFFERENCE between licensing and certification – how to know when to do one, the other or BOTH. 
  • Determining the best PRICE for your program - finding that ‘sweet spot price’ that  provides great value to your students while adding at least $20K - $40K to your bottom line
  • Setting the stage for your UPSELL into ongoing coaching and/or mentoring programs once they are certified (so much more money to be made here as well!)
  • How to structure the CURRICULUM of your program to give your students exactly what they need to be successful (without overwhelming them)
  • The best TIMELINE for your program - should it be 90 days long? 6 months? A year? There are different options depending on your overall goals. 
  • How to integrate ADULT-LEARNING BEST PRACTICES in the delivery of your training so that your students feel confident and ready with what they are learning
  • 3 options for your Certification TESTING process and how to choose the right evaluation criteria (so that you trust that as your students are certified, they know what they are doing and won’t ruin your hard-earned reputation)
  • Setting up for long-term SUCCESS for both you and your students post Certification. (What will have them happily continue to renew and invest with you for years to come?)
  • The key to a successful SALES conversion that will lead people to a quick YES! (there is a different flavor to selling Certification programs that makes them an easier sell... )
  • What you need to have in place from a LEGAL perspective to protect your IP and your business (including trademarks and essential clauses to include in your agreements.) 

As we work together to answer these questions and lay out your program, you have set the stage for a long-term, sustainable offering that will serve you (and your clients!) for years to come. 

Imagine having a program that is ridiculously easy to sell…

That has your clients creating quick success & singing your praises…

That allows you to bring in an extra $20K, $40K or more each month…

That sets the stage for recurring revenue - year after year...

And that doesn’t require a bunch of your time & energy to deliver...

That’s what we are creating together in Ready, Set, Certify.

Here’s How the Ready, Set, Certify Program Works…

This an intimate 60-day ‘done with you’ group program – our next session starts September 5, 2025.

In Ready, Set, Certify, we work together to co-create your Certification program so that you are ready for your first sale within weeks (not months or years.)

We will work through the 9 Stages of my Ready, Set, Certify framework.

We are going to start with the Strategic Design of your program, including your vision, ideal student profile, IP licensing map, and pricing.

Then, we will lay out the Structure for the delivery of the program - based on adult-learning best practices, a solid curriculum and an effective testing process. 

Lastly, we will set the Standards to ensure that your IP and reputation are protected through agreements, renewals and measures of success. 

With all of these things in place you will have a complete plan and the structure to welcome your first students right away… ooo yea!

  • I’ll lead you through the process via mini-trainings that are released weekly. (No endless lists of hour-long trainings, I promise! Who has time for that ;-)
  • You will work on a specific aspect of your certification program each week, including templates and examples. 
  • We will gather together for weekly office hours so I can review your progress, we can do hot seats and I can answer your questions.
  • I also do a lot of personal coaching and direct feedback in this program, plus you get to learn from the feedback I’m giving to others in the group as well.

Put simply, this is not a training program. This is a ‘done with you’ program, which means for 60 days, I’m in there with you, rolling up my sleeves, providing feedback, and helping you create your certification.

Space is limited to 6 so that I have plenty of time for everyone in the group - first come first serve.

What’s the investment?

Imagine being able to harness the power of what you’ve already created - your knowledge & expertise - to bring in an additional $20K - $40K with your very first program.

And setting the stage for ongoing recurring revenue - month after month, year after year - adding up to multiple 6 or 7-figures.

Historically, I’ve only offered this level of support through my private coaching, which starts at $15K… in this format, I can still give you the same ‘roll up our sleeves and dig in together’ value at a lower price point of $6,000 USD (payment plan available)

"How do I get one of the spots?"

To ensure that this program is a fit for you and that you meet all the prerequisites for joining, your first step is to complete an application.

Once you submit your application you will be invited to book a call with me personally, where we can review your application and I will either a) extend you an invitation to join us or b) recommend next steps if Ready, Set, Certify isn't a fit.

>> SUBMIT YOUR APPLICATION <<

"As a CEO, I have a million things on my plate and I would
never have made the space to do this at the depth and
capacity that Tina has helped me with. It's been one of the
greatest investments I have made in my business in the last 5 years. This has absolutely added a 7-figure revenue stream to our business.

Having worked through the program with our first cohort,
seeing their results and getting their feedback on how
impactful this has been gives me confidence that we will be able to offer this program again and again for years to
come.”

>> Click to read Julie's Case Study

~ Julie Santiago, Founder of We Are The Women

“This is hands down one of the best programs I have found around certification. I had just published my book Uncloned Marketing and had people asking me about becoming certified, but I didn’t know how to structure it, what to include and what not to include. This program breaks down every single thing – including stuff I didn’t even think about around agreements, renewals and more. Plus, Tina has her own certification program that she has been running for years and teaches from her experience so you are getting real, ‘from the trenches’ strategies that work.”

~ Audria Richmond, Marketing and Launch Strategist, Author of Uncloned Marketing® and Founder of Uncloned Marketing Pro®

“I enrolled in Ready Set Certify because I knew I wanted to launch a certification program this year, and also knew Tina was the go-to person to help me figure out how to launch the program quickly and correctly. There are so many things about creating a certification program that I was unaware of prior to beginning Tina's program. Tina is an exceptional teacher, who breaks down complicated issues in straightforward, easy to digest ways. The weekly modules were spot on, delivering the exact information I needed, with no question left unanswered.

By the end of the program, I was clear on the exact structure of my certification program, my ideal audience, the legal issues to address, the infrastructure for delivery, and had my sales page, Level 1 of the program set up for immediate delivery, and even my trademark filed! Without Tina's assistance this whole process could have taken years, instead of only 60 days.

Tina will help you turn an elusive idea of creating a certification program into a reality in such a short amount of time! I highly recommend that you take this idea off the back burner and monetize it this year in your business. It doesn't have to feel overwhelming or unattainable when you've got exceptional support.”

~ Emma M. Churchman, M.Div, Author of The Deep End of Hope in the Wake of Hurricane Helene and Founder of Certified Trauma Recovery Practitioner™

“I signed up for Ready, Set, Certify because I had calls with other certification experts who didn't seem to have a clear process in leading their clients. I felt much more confident in Tina's length and breadth of expertise and that she had a clear process she would lead me through.

What I have found most valuable in the program is probably what my own certification students will find valuable in my soon-to-be-launched certification! There is a scope and sequence and you have to build things in the right order for success.

As a result of this program, I am launching my new Copy Coach Certification this summer! I realized that I have so many assets already and I don't have to recreate the wheel and can be ready to launch it sooner than I thought. If you're considering doing this program, I would highly recommend it because Tina has a proven system, simple and clear curriculum, and the experience to answer all your most pressing questions in a way that gives you an AHA moment!"

~ Joy Bufalini, Simplify to Multiply® and Founder of Copy Coach Certification

“I knew I had something special with my Choice Mapping methodology, developed over years of working with clients. While I could see the opportunity to certify coaches and therapists in this proven approach, I wanted to ensure I did it right - both for my clients and to protect my intellectual property.

Working with Tina in Ready, Set, Certify has been invaluable. Her step-by-step guidance covers everything from legal protection to program structure to pricing strategy. The combination of group learning and private coaching time means I get the benefit of hearing others' journeys while also receiving Tina's focused attention on my specific business needs.

What sets this program apart is Tina's deep expertise in certification program development. She anticipates challenges before they arise and provides concrete solutions for everything from curriculum design to legal considerations. I particularly appreciate her emphasis on creating a program that not only protects my IP but also delivers exceptional value to participants.

For me, working with Tina wasn't a question of if, but when. I waited until I'd validated my program's viability, and now with her guidance, I'm building something that will serve both my business and my future certified practitioners for years to come."

~ Kim DeYoung, Author of The Book of Choice Founder of Choice Mapping Certification

“I was so happy to learn that Tina was doing this program as it was exactly what I needed to finish the vision of a certification program that I had been carrying around for a while. This is a ‘done with you’ program which worked really well for me – it was a happy medium between strategy and ‘rolling up our sleeves’ to dig in and get the work done. Because Tina has run her own certification program for so long, she was able to give me strategies to simplify and streamline what I am creating… saving me years of effort and mistakes along the way. If you are considering working with Tina I highly recommend it as she is a pro and will have your back every step of the way.”  

~ Darla LeDoux, Founder of the Sourced Certified Leader, Author of Shift the Field

>> SUBMIT YOUR APPLICATION <<

About Tina Forsyth

After starting her own coaching business in 2000, Tina Forsyth quickly came to see the need to partner visionaries with high-level support. With her natural ability to bring both strategy and implementation to the table, she began working with 6 to 7-figure leaders within the coaching industry to help manage and grow their businesses, and thus, the role of the Online Business Manager (OBM) was born.

Tina is a pioneer in the world of online business – having founded the International Association of Online Business Managers in 2009, the home of the Certified OBM® Training. In the 16 years since its inception, the OBM industry has become established as a key role on the team of fast-growing online and virtually-based businesses.

As a coach and consultant, Tina is passionate about helping powerful leaders who are here to make a difference and specializes in helping her clients create certification and licensing programs to expand their brands. Her clients are high achievers who don’t just want a thriving business – they want to be leaders in their industry and are here to leave a mark on this world.